Sundays With Rae

a blog for women by a woman who is trying to get her life together while still loving Jesus

Buy Black 365 (Part 1)

Whether you’re looking for something sweet to eat or your next outfit or a way to enhance what your momma already gave you, these three Black women have got you covered! This past Friday we celebrated our ancestors being free(-ish), and we also celebrated what we have managed to build since then. I am always happy to support Black businesses and I hope to make more of a conscious effort to do so in the future and encourage you to do the same. So consider this the first installment of #buyblack365. Sometimes it’s not about what you are buying, it’s about who you are buying from. Scroll down to learn more about these three businesses and the women running them, and make sure to place your orders and set your appointments!

 

Sweet 52 Ave Bakeshop

1. What’s the name of your business? What services do you offer?

The name of my business is Sweet 52 Ave Bakeshop. It is an online bakery specializing in small batch homemade desserts including cupcakes, brownies, specialty cakes, banana pudding and more.

2. What was the inspiration behind creating your business?

I always cooked and baked with my family and then as an adult, found a passion for baking. People suggested that I start selling my desserts and one day I sold my first pan of banana pudding and some cupcakes and the rest is history. It’s been all love ever since.

3. What’s been your proudest moment as a business owner?

My proudest moment as a business owner was participating in a black female entrepreneur sip and shop event last year. My friends and family came out to support me and I almost sold out of everything I had.

Not only that, I was able to interact with my customers in person rather than through email and text. I took pictures with

everyone who bought something from me and posted it all over my social media.

Kristal

My mom looked at me and said she was so proud of me. One of the best moments ever!

4. What has been your biggest challenge as a business owner?

Sleeping lol. Seriously, my brain is always working overtime and I often pull all night baking sessions if I have big orders. So I run off adrenaline until the sleep monster comes for me and then I’m knocked out!

5. What are you looking forward to the most in the future of your business?

Selling wholesale to local restaurants in and around Atlanta and one day getting a dessert food truck!

6. What does it mean to you to be a Black business owner?

Empowerment. We hold so much power with how we spend our money. Why not buy Black? Anyone who chooses to support my Black female owned business is supporting a dream and a vision from a first-generation college graduate. I am a Black female entrepreneur and business owner only because someone that came before me helped me along the way and I vow to always do the same.

7. How do we reach you?

http://www.sweet52ave.com

Instagram: http://www.instagram.com/sweet52ave

Facebook: http://www.facebook.com/sweet52ave 

 

Royalè

1. What’s the name of your business? What services do you offer?

The name of my business is Royale. We are a clothing brand that specializes in young-contemporary style clothing for women.

2. What was the inspiration behind creating your business?

I wanted to create a line of clothing that represented me. After becoming a mother, it was hard to find clothes that complemented my new body. Clothes that covered the unflattering parts of me made me feel matronly, but there was absolutely no way I could get away with wearing some of the things that I wore before. 🥴 I wanted to create a collection of clothes for every woman that felt the same way that I did.

Janayia

3. What’s been your proudest moment as a business owner?

I’d say my proudest moment was when we opened our 1st brick and mortar location in one of Philadelphia’s most popular fashion districts. I was the youngest African American business owner in the district of over 300 businesses…at age 26.

4. What has been your biggest challenge as a business owner?

There’s been quite a few challenges, but I believe balance is the biggest struggle for me at the moment.  The business hasn’t grown to a place where I can hire the help that I really need, so I wear many hats. At times I’m the photographer, editor, buyer, customer service rep, shipping and receiving…I literally do it all. But I believe that one day we’ll get to a place where we’ll be able to hire the help that we need. 

5. What are you looking forward to the most in the future of your business?

I’m hoping to one day open several brick and mortar locations, not just in my hometown, but nationwide. It’s extremely important to me to open these locations in Urban communities like the one I grew up in. I didn’t always feel this way, but as I’ve grown in this industry, I now realize how valuable I am to the next generation.  Businesses like mine need to be seen in our communities. Young ladies need to know that it’s attainable. I’d love to be an example to other young women, letting them know that they can “secure their own bag.”

6. What does it mean to you to be a Black business owner?

I’m extremely proud to be a Black business owner. I come from a long line of strong black women who have worked tirelessly for me to have the opportunities that I have today. Many of them have worked for less than their value, been paid “under the table”, and sometimes not paid at all, simply because of the color of their skin. They’ve instilled the importance of ownership, and an entrepreneurial spirit in me. And I hope that I have made them proud. Although they haven’t reached the level of success that I have, I know that if it had not been for their sacrifices, teaching, and tough love…there would be no Royalè.

7. How do we reach you?

www.ShopRoyaleClothing.com

Instagram: @ShopRoyale

Facebook: facebook.com/ShopRoyaleClothing

 

Artistry Defined

1. What’s the name of your business? What services do you offer?

Hi, my name is Dariana, and I am owner & lead makeup artist for Artistry Defined.

2. What was the inspiration behind creating your business?

The inspiration behind my business came from the desire to make women feel like the best version of themselves. There’s a certain pep in a woman’s step when she puts on her favorite lipstick after battling depression.  Or the power in her posture as she sits straight up & smiles because her blush, especially Brown & Black girls (who are told they can’t wear blush), is perfectly applied to compliment her smile. There’s power in knowing I get to be a part of that.

3. What’s been your proudest moment as a business owner?

My proudest moments are when I’m done with my brides and they look into the mirror & tear up. Luckily, I always use waterproof mascara & eyeliner. There’s

Dariana

this look that every bride gives me that lets me know, not only did they select the best artist that fits their needs for their special day, but also that they are ready to say yes to their soulmate. It’s beautiful & I get teary eyed almost every time, but quickly snap out of it to make sure my bride is picture perfect. Those are the moments I cherish the most.

4. What has been your biggest challenge as a business owner?

My biggest challenge as a business owner is not giving into current beauty trends. Popular social media sites like Instagram, often popularize trends like glitter & cut creases. It’s challenging when brides or even everyday women come and sit in my chair and I have to inform them that, those looks aren’t realistic and don’t compliment their features.

That’s why my business motto is, “timeless looks, for the present beauty.” I hope that every person who sits in my chair, will be able to look back at pictures from their special moments, and still find their makeup to be beautiful & timeless, not tacky. *sips tea*

5. What are you looking forward to the most in the future of your business?

I’m excited about working with my brides who had to postpone their special day because of COVID-19. One of my bride’s, Sarah, is an RN, so it broke my heart when she not only had to postpone her wedding day, but also stand on the frontline as a healthcare provider. For some reason, I just know that this bridal season will be a little bit more meaningful.

6. What does it mean to you to be a Black business owner?

Being a Black business owner means that there’s no glass ceiling that I can’t shatter. I create opportunities not only for myself, but for others that share the same complexion as me. It’s knowing that while I’m on set, that little Brown girl will feel a little bit more comfortable because the person doing her makeup, is more likely to have her appropriate shade. To some it’s just makeup, to me, it’s not only revolutionizing Brown & Black beauty standard, but also evolving them as well.

7. How do we reach you?

Instagram: @ArtistryDefined1

https://instagram.com/artistrydefined1?igshid=16mmoptzsqd0f

Facebook: Artistry Defined MUA

https://www.facebook.com/ArtistryDefined1/